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Video is the Most Powerful Tool to Engage Multiple Marketing Channels

Video is the Most Powerful Tool to Engage Multiple Marketing Channels

Targeting specific personas, leveraging the right platforms and destinations, and working toward clear-cut goals to solidify video marketing strategies.

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How to Leverage the Power of Video for Your Content Marketing Strategy

How to Leverage the Power of Video for Your Content Marketing Strategy

Capitalizing on video marketing isn’t about having it as one piece of the puzzle, it’s about using it as a complex tool to boost your marketing strategy.

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Speed is the Most Overlooked Differentiator

Speed is the Most Overlooked Differentiator

With many businesses facing unprecedented adversity due to the COVID-19 pandemic, the importance of speed-to-market has never been more critical.

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Why Marketing Leaders Want to Link PR Success to the Bottom Line

Why Marketing Leaders Want to Link PR Success to the Bottom Line

Still curious about how marketing leaders can create an inherent level of accountability and attribution for normally imprecise PR metrics?

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Marketing Leaders Share Their Secrets to PR Success

Marketing Leaders Share Their Secrets to PR Success

In this first part of a new series, we asked Julia Spano, VP of Marketing at Crowdtwist, for insights about the key ingredients to marketing success.

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